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EQUAT Marketing Search Engine Optimization

Any successful web site, particularly a sales oriented web site, requires many contributing factors such as a good design and easy navigation. However these alone are not enough; Over 80% of Internet users are using the major search engines and directories to locate sites. So if the search engines do not recognize your site, all other efforts are in vain.

While there are many things a business can do to advertise, Internet advertising and Internet marketing are very different from traditional marketing. Research has demonstrated that search engine positioning and search engine optimization are much more effective than any other form of Internet marketing or Internet advertising.

There may be over 300,000 search engines; but to succeed online you only need to be listed with the following top search engines and directories:

Top rankings in the above search engines will virtually assure that your site receives the visibility needed to succeed online. Your web site may utilize the latest technology and be aesthetically pleasing, but if it cannot be found in the top search engines will it be successful?
If your web site is not receiving the amount of traffic from the search engines that it should, we can help. Search engine marketing is not new to EQUAT Marketing.The fastest way to Mass Exposure locally and globally.

Free Keyword Search

Directory Submissions to Yahoo! LookSmart and the Open Directory Project

Contrary to what most people think, there is much more to achieving top search engine rankings than simply creating and implementing meta tags and submit to the major engines. Search engines use spider robots to index pages in the appropriate categories. Directories depend on human editors. In fact, Internet Directories such as Yahoo, LookSmart, About.com Zeal, and The Open Directory Project do not even look at meta tag information for the most part. Instead, the human editors, not spiders review a web site and then index it based on what the editor deems to be the "appropriate category". For more information on engines and directories:

More importantly, simply submitting to these directories does not mean that you will achieve a top ranking for your particular targeted keywords. Achieving high placement in these directories requires the careful crafting of titles and descriptions that use the appropriate keywords and abide by the specific submission criteria of each search directory.

EQUAT Marketing stays up-to-date with the constantly changing directory submission guidelines, requirements, suggestions and techniques that enable our clients to achieve prime directory visibility.

Benefits of having EQUAT Marketing take care of your SEO for your Website:

Peace of mind; knowing that your content will be submitted by us to all search engines and directories.

  • Saving you months of time, and tons of frustration.
  • Confidence that your updated content will be searchable.
  • Notification of page acceptance.
  • Submission Report every month.
  • Ranking Report every month.
We monitor when search engines change their algorithm, so you can be sure that your web site will not miss out on good ranking.

We are constantly adding new engines, directories as well as regional and topical versions of existing sites to our database. Because your site is submitted each month, you will be assured of being found on these new services.

  • Increase targeted traffic.
  • Increased profits.
  • Decrease in marketing costs.
  • Decrease in time marketing Web site.

Price Quote

Having a top ranking in a major search engine is like having a full-page ad in the Yellow Pages in every major city of the world. Our clients have seen incredible growth in their sales as a result of being moved to the top of the search engines.

Here are some of the questions we are often asked:

Contact us today for informative, FREE consultation on these points and many more about understanding search engine optimization. We will be happy to answer all your questions with no obligation. You can reach us by Email.

The fastest way to Mass Exposure locally and globally


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